Authentic Japanese Matcha, Crafted for Everyday Rituals & Professional Use.
We source premium matcha powder directly from well-known producers in Japan, serving both retail customers and wholesale partners across the United States.
Shin Chasen (真茶筅 - the "Shin" style matcha whisk) is one of the most traditional and standard types of whisks used in Japanese Tea First Harvest (Chado). The word "Shin" (真) in Japanese represents authenticity, formality, and the highest standard. Here are the primary functions and characteristics of a Shin chasen: 1. Main Function: Whisking and Dissolving Matcha, creating a Smooth Foam. The design of the Shin chasen helps completely dissolve matcha powder in hot water, preventing any clumping. For tea schools that prefer a thick, creamy layer of foam (like the Urasenke school), the Shin chasen makes achieving that perfect froth effortless. Enhancing the Flavor Profile: Whisking the tea aerates the beverage, releasing the natural aroma and bringing out the signature sweet aftertaste (umami) of high-end matcha while mellowing out any bitterness.